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Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications currently practised in the modern visitor economy.Now in its fourth edition, and reprinted almost every year since 1988, each chapter of the book has been updated to include current evaluations of all the key developments in marketing, especially consumer centric marketing a
Tourism --- Tourisme --- Marketing. --- Marketing --- 379.85.08 --- toeristische marketing --- toerisme --- marketing --- hospitality management --- 379.85 --- Vrijetijdsreizen. Toerisme --- 379.85 Vrijetijdsreizen. Toerisme --- Tourism - Marketing
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In fewer than three hundred years tourism has become a global service industry of great economic, cultural and political importance. Published to critical acclaim, the Encyclopedia of Tourism - now available as a Routledge World Reference title - is the definitive one-volume reference source to this challenging multisectoral industry and multi disciplinary field of study.Comprising over one thousand entries, this volume has been written by an international team of contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. It explores
Tourism --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Economic aspects --- 379.85 <03> --- #BIBC:waterschade-2 --- #KVHA:Toerisme. Woordenboeken. Engels --- #KVHA:Toerisme. Encyclopedieen. Engels --- Vrijetijdsreizen. Toerisme--Naslagwerken. Referentiewerken --- toerisme - algemeen --- 03 --- Encyclopedieën. Naslagwerken--(Algemene) --- 379.85 <03> Vrijetijdsreizen. Toerisme--Naslagwerken. Referentiewerken --- 03 Encyclopedieën. Naslagwerken--(Algemene) --- 379.85 --- 338.48 --- 338.48 Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- 379.85 Vrijetijdsreizen. Toerisme --- Vrijetijdsreizen. Toerisme --- toerisme --- Service industries --- National tourism organizations --- Travel --- woordenschat --- Toerisme --- encyclopedieën. --- Tourisme --- Encyclopedias --- Encyclopédies --- Encyclopedias.
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PART 1: Spatial patterns: factors and consequences 1: Visiting patterns in historic cityspaces: a case study in Ghent, Belgium 2: The role of local icons in tourists' spatial behavior: a case study in the old city of Akko, Israel 3: Cultural attractions and destinations structure: a case study of the Venice region, Italy 4: The advantages of sharing: a case study of the Jewish heritage network in Spain 5: Detreminants of the spatial pattern of cultural tours: a case study of Spanish package tourists in India PART 2: Processes: cultural resources and tourism dynamics 6: Tangible versus intangible heritage: a case study of the Cairo jewelry cluster 7: Heritage-led development of rural regions: a case study of south-western Romania 8: Cultural landscapes and tourism dynamics: explorative case studies 9: Religious tourism in the European Union: resources and trends 10: Cultural events as catalysts of change: evidence from four European case studies
Heritage tourism. --- Tourisme culturel --- 338.48-6 --- 338.48 --- 379.822 --- 379.85 --- Cultural tourism --- Tourism --- Kenmerken van toerisme naar doel, motief, context --- Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Cultureel uitgaansleven. Culturele vrijetijdsbesteding. Tentoonstellingsbezoek. Museumbezoek. Concertbezoek. Schouwburg --- Vrijetijdsreizen. Toerisme --- 379.85 Vrijetijdsreizen. Toerisme --- 379.822 Cultureel uitgaansleven. Culturele vrijetijdsbesteding. Tentoonstellingsbezoek. Museumbezoek. Concertbezoek. Schouwburg --- 338.48 Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- 338.48-6 Kenmerken van toerisme naar doel, motief, context --- Heritage tourism --- PXL-Media & Tourism 2015 --- toerisme --- cultureel erfgoed --- onderzoek
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This multi-author book covers tourism and development issues from less developed societies and countries from around the world, with chapters on specific regions and specific themes that emerge from the interaction of tourism with such societies.
Tourism --- Developing countries --- Tourist trade --- Tourisme --- duurzaam toerisme --- ontwikkelingsgebieden --- derde wereldtoerisme --- Afrika --- Zuid-Amerika --- China --- India --- Zuid-Afrika --- Indonesië --- Cariben --- massatoerisme --- resorts --- sekstoerisme --- lokale gemeenschappen --- ecotoerisme --- 379.851.49 --- Derde Wereldtoerisme, sekstoerisme --- Ecotoerisme --- Geografie --- Sekstoerisme --- Toerisme --- Toerisme en derde wereld --- Economische geografie --- Toerisme Sport Recreatie. --- ontwikkelingslanden --- Ecotoerisme. --- Sekstoerisme. --- Toerisme en derde wereld. --- Afrika. --- China. --- ontwikkelingslanden. --- Ontwikkelingslanden.
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This book is a collection of essays that examines the social, political and cultural impact of tourism on Irish society. It deals with both the historical experience of Irish tourism and with the contemporary influence of tourism on different areas of Irish life and cultural self-representation.
Tourism - Ireland. --- Travel & Tourism --- Geography --- Earth & Environmental Sciences --- Tourism --- #KVHA:Toerisme; Ierland --- 379.85 --- 338.483 --- 338.483 Toeristische gebieden en plaatsen. Toerisme-geografie --- Toeristische gebieden en plaatsen. Toerisme-geografie --- 379.85 Vrijetijdsreizen. Toerisme --- Vrijetijdsreizen. Toerisme --- Ireland. --- national identity. --- representation. --- tourism development. --- tourism impacts. --- tourism policy. --- tourist imagery.
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This book reviews the cultural tourism market in Europe from a survey carried out in 1997. It analyzes the way in which cultural attractions are produced for, and used by, cultural tourists and how such cultural attractions as museums, art galleries, monuments and heritage attractions are marketed.
Heritage tourism --- Tourisme culturel --- cultuurtoerisme --- attracties --- cultureel erfgoed --- musea --- Maastricht --- Glasgow --- Boedapest --- Polen --- stadstoerisme --- Europa --- toerisme --- 379.851.43 --- cultureel toerisme --- Cultural tourism --- Tourism
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economische betekenis toerisme recreatie bestedingen werkgelegenheid investeringen inkomensvorming
Tourism --- Antwerp (Prov.) --- Antwerpen (provincie) --- Anvers (province) --- Economie --- Loisirs --- Ontspanning --- Toerisme --- Tourisme --- Vrijetijdsbesteding --- toerisme --- #A9207A --- 379.8 --- recreatie --- economie --- België --- Antwerpen --- 379.85(493) --- Recreatie. Vrijetijdsbesteding. Sociaal-culturele voorzieningen --- toerisme in België --- Antwerpen (provinvie) --- SMV:Belgie --- SMV:toerisme --- SMV:beleid --- SMV:Antwerpen --- 379.8 Recreatie. Vrijetijdsbesteding. Sociaal-culturele voorzieningen --- Antwerpen (provinvie). --- economie. --- Economie. --- Antwerp [Province]
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The revolutionary progress achieved in information and communication technology is gradually transforming the world into a global village. This volume, edited by an eminent board of international specialists, evaluates the nature and resilience of the emerging global economy and its implications for tourism.
Globalization --- Tourism --- 338.48 --- 379.85 --- 379.85 Vrijetijdsreizen. Toerisme --- Vrijetijdsreizen. Toerisme --- 338.48 Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Global cities --- Globalisation --- Internationalization --- International relations --- Anti-globalization movement --- Economic aspects --- Tourism. --- Globalization.
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The importance of political boundaries in the development, function and flow of tourism cannot be overemphasized. In light of today's political transformations and processes of globalization, this book provides a systematic examination of the relationships between boundaries and tourism, and offers a basis upon which tourism can be better managed and researched in a geo-political context.
Tourism --- Tourisme --- Political aspects. --- Aspect politique --- Boundaries --- 338.48 --- 379.85 --- 379.85 Vrijetijdsreizen. Toerisme --- Vrijetijdsreizen. Toerisme --- 338.48 Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Toerisme. Recreatie. Sport (economische en organisatorische aspecten) --- Borders (Geography) --- Boundary lines --- Frontiers --- Geographical boundaries --- International boundaries --- Lines, Boundary --- Natural boundaries --- Perimeters (Boundaries) --- Political boundaries --- Borderlands --- Territory, National --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Economic aspects --- Tourism. --- Boundaries. --- Toerisme
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This book examines the implications of EU enlargement for tourism in the region. It provides a country-by-country examination of each of the new member states, in terms of their current patterns and trends of tourism development and the impacts of EU accession on them. Topics include: historical trajectories of the European tourism development process, new structural and geographical patterns of European tourism, the politics of EU enlargement and implications for tourism policy, regional, national and local economic development trends, social and cultural implications of transition and access
Tourism --- Tourisme --- duurzaam toerisme --- toerisme --- EU --- Centraal-Europa --- Baltische Staten --- Middellandse Zeeregio --- Slovenië --- Slovakije --- Hongarije --- Polen --- Finland --- Estland --- Letland --- Litouwen --- Malta --- Cyprus --- Bulgarije --- Roemenië --- Turkije --- Kroatië --- 379.85(4) --- toerisme in EU en andere Europese landen afzonderlijk --- Holiday industry --- Operators, Tour (Industry) --- Tour operators (Industry) --- Tourism industry --- Tourism operators (Industry) --- Tourist industry --- Tourist trade --- Tourist traffic --- Travel industry --- Visitor industry --- Service industries --- National tourism organizations --- Travel --- Economic aspects
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